Shawn Collins' Blog

Affiliate marketing and other stuff from Shawn Collins, co-founder of Affiliate Summit.

Medical Cannabis Has Helped So Much With My 9/11 PTSD

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I think about September 11, 2001, daily. I was on the east side of 5th Avenue near the Empire State Building when I heard screams. I looked up. It was 10:28:22 AM, and the North Tower collapsed right before me.

Shawn Collins World Trade Center

After a long journey by foot, ferry, bus, and hitchhiking, I made it home late in the afternoon.

A few days later, I was back in Manhattan at my desk, trying to be normal. But I couldn’t. I was a mess every second in the city, on the commute, and at home.

Severe emotional distress and sleepless nights became normal as I tried to carry on with things. It was a continual struggle.

When the 9/11 museum opened, I went to have a look. I thought it would be healing. I was wrong. It was my worst day in a long time.

I started looking for therapists who specialized in PTSD when I got home, and I finally had some relief for the first time in over a decade as we worked through things.

It helped, but it wasn’t enough.

Fast forward to January 2019 and I was in Las Vegas for Affiliate Summit. People were talking about going to dispensaries for weed, which was recently legalized in Nevada. I figured I would go along and check it out.

I had never tried marijuana before this and bought some edibles. I didn’t know what to expect, and I liked how it felt. For the first time in so long, I was at peace and slept well.

After returning home, I fell back into the regular routine that I’d gotten used to—flashbacks, depression, sleeplessness, nightmares, etc.

Then in 2021, my therapist recommended medical cannabis as a treatment option following the expansion of the Texas Compassionate Use Program to include PTSD as a qualifying condition.

After starting medical cannabis, it was like a weight was lifted in my waking and sleeping hours. I finally had real relief after two decades.

I am so thankful for Texas Original’s medical cannabis – it has changed my life and given me back a good normal.

My Dad Passed Away 20 Years Ago Today

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My dad died on June 12, 2002, and he was 61. Twenty years ago already. He was only nine years older than I am now and that’s weird to think about.

Gary Collins at the Green Turtle

In my professional life, I’ve probably spoken in front of crowds one hundred times or so. By far the most difficult time I ever had speaking was when I delivered his eulogy.

Here is the eulogy I gave for him…

Well, Gary decided to retire early. I’m sure you know that he was supposed to retire next year. He’d been giving a countdown to that day for quite a while.

Yep – he left early. Nobody ever said that he was conventional.

Just a few days ago, I came to terms with the fact that I would never again have a mid-day chat with him about up-and-coming guys on the Yankees.

This past week, we would have been talking about how Nick Johnson is coming along, and how great it was that this kid Marcus Thames jacked out a home run on his first-ever Major League pitch.

Before the day he left us, the scariest day in my life was Sept 11, 2001. On that day, I saw the 2nd WTC tower collapse before my eyes from Fifth Avenue.

I didn’t know if I was going to ever make it home, and when I was finally able to talk to my Dad, I felt a little safer. I always did.

But this past Wednesday, I lost a tower much closer to home – I leaned on him more times than I can remember.

I think if I had to sum him up in a handful of words, I’d say he always gave more than he took. He would sacrifice anything to make things easier for his boys, and it was always with a smile on his face.

He taught me right from wrong, how to be a man, a father, a friend, and a good person. He taught me that the secret to life is to share what you have and love your family and friends every day.

Grenade (that’s what his family called him) enjoyed the simple, but wonderful things in life like grandchildren (everybody I talk to tells about how everything for him revolved around Caity, Shea & Lexie), Yankee baseball (especially pouring over the stats), Trivial Pursuit at the Sanchez house on holidays, U of MD sports (the last time that we were together was watching the Terps beat Kansas in the Final Four), listening to music in his living room, chatting it up with just about anybody, doing a crossword puzzle, dogs, the American flag, watching movies on his wide-screen TV that is three feet from his recliner, and cold beer in a frosted mug.

He was a real original – and you know he liked you if he ever busted your chops.

Something else he really liked was happy kids. All through growing up, he would alternate coaching my brother and me in soccer at the Laurel Boys & Girls Club, where he met lifelong friends like Ray.

But he wasn’t just there for us – he was the surrogate dad for tons of kids in the ’70s and ’80s.

Even after we were older and no longer playing ball, he was there as a coach, a coordinator, a commissioner – you name it. And he threw the best end-of-year parties for his teams. Not those kinds of parties at a pizza joint – he’d put together these great parties at our house that lasted all day.

The grill was going, sodas, ice cream, candy, all sorts of games, contests, and prizes. It made him so happy to see kids happy.

For that reason, our family asks that anybody who is interested in making a donation in his name please make it to the Laurel Boys and Girls Club soccer program.

These donations will go towards covering the fees for underprivileged kids to get out there, play soccer, and feel good about themselves.

But it wasn’t just the kids – it was so important to him that everybody was happy. Just this past Mother’s Day, his last day at home before going to the hospital, he was feeling lousy and a lot of people could tell.

That didn’t matter to him as much as making sure that he made it over to his mother-in-law Claire’s house to give her candy for Mother’s Day.

Everybody here knows it, but I’ll say it anyway – Gary was such a proud and selfless man – he refused to be self-indulgent. His dream was to go to Ireland, but he always said next year on that one.

When my wife Vicky and me were first married, we didn’t have a lot of money, so he invited us to join him for a vacation in the Poconos. Of course, he insisted on covering everything.

Anyhow, he booked rooms for him and us at this ramshackle motel. He could have stayed at a nice place by himself, but he didn’t. That was so typical of him – he’d always choose love over luxury.

Each year, while he was saying he’d go to Ireland next year, he would take his money and bring his boys and their families to Wildwood, NJ. That was always a great time with rich memories.

Over the years, the group has gotten bigger at Wildwood with his sister, Joan, and her family – Bob, Kelly, Donna, Patrick, Dave, Steve, Chase, Lane, and Ian.

The last day of his Wildwood vacation was always about what he had to get for his friends – lots of Jersey corn for Brian and the rest of the gang at the Greene Turtle, fudge for his co-workers – it was all about bringing his happy times to others.

Before he went into the hospital, his check had already cleared for the deposit for all of us to go there for Labor Day Weekend this year. And we’ll be there.

But somebody had different plans for him. He’s on to a better place now – a place where he can wear his red pants and purple shirts, tip some cold ones, joke around, watch Charlie Chan movies, read the sports page, make strangers happy, sing songs, and look down at all of the people that he has affected, and know that he made a positive difference in their lives.

Please don’t mourn his death too much today – you know he wouldn’t like that – he always said that when he passed away, he wanted everybody to celebrate his life.

So sing some songs, tell some stories, laugh, hug, and cry – today is Gary’s going away party, and he wants everybody to have a good time.

Please join us after this service for his send-off at the Greene Turtle – we’re throwing him a last hurrah with lots of food and an open bar for all. And the Yankees are playing the Mets this afternoon – the big Roger Clemens/Mike Piazza game.

Come on over to the Turtle – that’s where Gary would have been today, and he’d have loved to see you there.

Let me just end this with a little toast for Gary:

May your glass – mug #246 at the Greene Turtle – be ever full.
May the roof over your head be always strong.
And may you be in heaven a half an hour before the devil knows you’re dead.

I love you, Dad.

Goodbye.

John Gary Collins

Rest in power, dad – I’m off to have a Bud in your memory.

Check Out My Airbnb in Austin

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I had a garage apartment built at my house last year, and beginning this past February I put it up on Airbnb.

Shawn Collins' Airbnb in Austin

This coming weekend will be my 7th weekend in a row to have guests staying over and the people who have booked range from locals looking for an Austin staycation to folks from the east and west coasts checking out Austin for a variety of reasons.

The apartment, Moontower Loft, was named for the moontowers (or moonlight towers) that you may remember from the movie Dazed & Confused.

Anyhow, the loft apartment is close to downtown Austin and can sleep up to 3 with a queen bed and couch that opens to a twin bed. There is ample street parking for free and many restaurants and entertainment are walkable.

Moontower Loft is located in the Mueller neighborhood near downtown Austin, a modern planned community on the site of the former Robert Mueller Municipal Airport, which closed on May 21, 1999. The eco-conscious mixed-use development includes single-family homes and apartment complexes as well as chain retailers and restaurants, plus offices and film studios.

There’s ample green space, including 30-acre Lake Park, with jogging trails and an open-air amphitheater. Plus, it’s a quick Uber to the local attractions.

If you’re heading to Austin for Austin FC, University of Texas, SXSW, Austin City Limits, Formula 1/United States Grand Prix, WGC-Dell Technologies Match Play, and any other event, concert, conference, etc., have a look at the Moontower Loft.

Do You Hear What I Hear?

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When I was a teenager, I went to a lot of small club shows to see bands. Usually, they were punk bands that played loud and I’d be right in front of the speakers.

Me and the Dead Milkmen

The next day at school my ears would be ringing so loud that I could barely hear anything. But it would wear off and I’d go to another show soon after.

I would also listen to my knockoff Walkman at volume 11 whenever I’d walk to work or take the dog out.

My ears were getting abused and I didn’t care, because I wanted my music loud.

At some point, the ringing stopped going away. I had a sort of white noise in my head all of the time.

It wasn’t until I was watching the movie Singles for the first time that I realized there was a name for what I was experiencing… Tinnitus.

The character Steve, played by Campbell Scott, was talking to his friend at a newsstand in a loud voice. The guy running the newsstand shouted, “Watch the volume.”

Steve motioned to his ear, “Tinnitus… club disease.”

The newsstand guy looked annoyed and replied, “You kids are all going to be deaf.”

I realized what I had done and why my ears were always ringing, but I didn’t do anything about it. Instead, I had to often ask people to repeat themselves and I started watching TV with captions.

I’d see commercials for hearing aids, but that wasn’t for me. Hearing aids were for old people. No way I was even going to go in for an appointment.

But the struggle to hear well has gotten more frustrating.

Then I found out that a friend was using some Bose SoundControl Hearing Aids. Maybe they weren’t just for senior citizens after all.

Bose hearing aids

Hearing aids from Bose felt a lot more OK than Miracle-Ear or some other hearing aid that was targeting Boomers.

So I took a hearing screener on the Bose site. It was confirmed that my hearing is crap.

The thought of going to a doctor to get checked out was unattractive to me, so it was awesome that I could buy FDA-cleared hearing aids directly from Bose — no prescription, clinic visits, or copays required.

And the pricing from Bose was a good amount lower than most other hearing aids.

So I ordered my hearing aids and they arrived soon after. They were small and discreet – I don’t think anyone would realize I was wearing them unless they saw my ears from behind. And I got to the point where I really didn’t care.

I’d rather hear better than care about my back of the ear aesthetics.

I don’t know how other hearing aids work, but the Bose SoundControl Hearing Aids are controlled by an app that connects via Bluetooth. I can tweak the settings to make the sound work for me in different environments.

Bose hearing aid app

I wish I would have done this sooner because it’s amazing to hear so much more than I had been hearing. The next time you see me I won’t be saying, “What’s that?” nearly as much as I used to.

Hear! Hear!

Get more information about Bose SoundControl Hearing Aids if you are also struggling to hear things clearly.

What’s Gaining on You?

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I had a couple of songs that became my sort of soundtrack during my entrepreneurial journey, and they sum up how I was feeling during those years and what was driving me internally.
The songs were “Unsatisfied” (1984) by the Replacements and “Can’t Relax” (2011) by the Dead Milkmen.

Shawn's first affiliate management job

These two songs resonated with me during a time when no business metric, no achievement, award, accolade, or paycheck was enough.

There is a scene in the original “Death Wish” (1974) movie starring Charles Bronson as a one-man vigilante squad named Paul Kersey that I always liked.

This all ties together. I promise.

At one point, one of Paul Kersey’s colleagues commented, “Somebody once said, I forget who… that he never looked back because something might be gaining on him. What’s gaining on you, Paul?”

So ultimately, what was gaining on me was chasing approval from my father, who passed away a year before Affiliate Summit was founded.

He worked for the federal government and as I worked for various start-ups in the late 1990s and early 2000s, he would give me crap for being a workaholic. It didn’t make sense to him that I felt a compulsion to work evenings and weekends, and that I was anxious for Monday to come to get back at it.

The irony was that I wanted him to see me succeed, but working so much didn’t look like success to him. When he was alive, I was starting to build a name for myself writing a marketing column, speaking at conferences, and getting consistent raises and better jobs.

In the spring of 2001, I was really proud to have my first book (“Successful Affiliate Marketing for Merchants”) published by Que, a division of Macmillan at the time. It was 352 pages of affiliate marketing information that sold well in the blossoming industry.

I gave him a copy and he never cracked it open. It sat on his coffee table. It hurt me that he didn’t have an interest in what was a huge achievement to me. A year later, he was gone.

He was in a medically induced coma for weeks. In his last days, a nurse asked me what he did for work and I was petty and angry that he never read my book, and I said he wrote boring stat reports for the government.

I regretted that for a long time and hoped he didn’t hear me. I was impressed by the work he did and the reverence he received for it.

When we cremated him, my brother and I included some things that had meaning to us to be with him from then on:

  • Sheet music for the piano for “See You Later, Alligator”
  • Autographed baseball from David Wells
  • Yankees World Series 1998 baseball cap
  • 2002 Yankees media guide (he wanted it for Father’s Day and he was gone before I could give it to him)
  • A copy of my book

He was going to be stuck with my book for eternity. We sprinkled his ashes in places that were special to him: Yankee Stadium, the beaches of Wildwood, NJ, and the Pocono Mountains in Pennsylvania.

My chance to impress him and show him I could be a success had ended. I felt like I was a failure in my dad’s eyes.

It didn’t help many years later when his sister told me he was very worried about me after I graduated college because I was sort of rudderless for a while. I didn’t know what I wanted to do and spent some time as a front desk guy at a hotel and as an assistant manager at a Blockbuster in my hometown.

It was no coincidence that Affiliate Summit began in 2003 – less than a year after he left us. I went about working on that, as well as my full-time job in NYC, and a bunch of consulting, projects, and websites on the side.

Affiliate Summit West 2005

As my star continued to rise, I continued to work hard. It was my identity and my pride, but it was never enough. At some point, I remembered the song “Unsatisfied” by the Replacements. I had it on vinyl from my high school days from their album, “Let It Be.”

I found myself playing it over and over on an old record player I’d gathered from my dad’s house. It was just how I felt and it wasn’t something I felt comfortable sharing with anybody…

Look me in the eye, then tell me that I’m satisfied
Was you satisfied?
Look me in the eye, then tell me that I’m satisfied
Hey, are you satisfied?

I wasn’t satisfied. Not by a longshot. By 2008, when I’d stopped working my corporate job and closed out my consulting work, I was focusing solely on Affiliate Summit.

I worked more than when I had multiple jobs. I knew I could never make such a fluid thing perfect, but that didn’t stop me from always trying to perfect it.

In 2010, I moved to Austin and found a life/work balance that I hadn’t bothered to pursue before. It felt better. I was more settled, but not relaxed. I’d see people just chill all of the time and I didn’t understand it. I couldn’t do that, because there was always more to do.

The Dead Milkmen came out with an album called “The King in Yellow” in 2011, and deep into the tracks (15 out of 17) was a song called “Can’t Relax.” It was silly and it was my truth.

Four letter words can have two meanings,
Love, Bleep, and Bleep to name a few,
Sometimes it’s something that you’re feeling,
Other times, it’s something that you do.

Sometimes life is like a puzzle,
With all the pieces on the floor,
And they don’t seem to fit together,
But then the pieces become a door.

I can’t relax, so don’t tell me to relax,
I can’t sit still, so don’t tell me to sit still,
I can’t relax if you tell me to relax,
I can’t relax.

It all comes down to electrons,
Conveying meaning with a spark,
The yin and yang, the ones and zeros,
The push the pull, the light and dark.

In the World of Rod McKuen,
Heat is sound and love is food,
Take life slowly and with feeling,
To gain a winning attitude.

In 2017, we sold Affiliate Summit, and with that, I felt satisfied. I discovered how to relax.

Celebrating the end of our Affiliate Summit days

Nothing was gaining on me anymore. I am sure if my dad was still alive that my first book would still be unread by him, as well as the books that came after. And the reality is that they are pretty boring subject matter for anybody not living and breathing it.

But he would have been proud to tell my story to anybody who listened.

Sorry about the book thing, dad.

I Miss Affiliate Summit West at This Time of Year

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Affiliate Summit started in NYC in 2003, but the longest-standing location over the years was Las Vegas. We held Affiliate Summit West 2006 over January 8-10, 2006 at Bally’s Las Vegas.

That was the first year of fifteen straight for affiliate marketers to converge on Vegas shortly after the new year.

We jumped around a lot of hotels in Las Vegas over those fifteen years – Bally’s to the Rio to the Wynn to Caesar’s Palace and then a long residence at Paris.

While the scenery changed from time to time, one thing was consistent and that was the great people who would come from all over the world.

We smiled, we learned, we drank, we laughed, we sang, and we built deeper relationships with each other that have lasted all of these years.

Along the way, we also lost some friends way too early, but we have such rich memories that will last forever.

We started these events with a couple of hundreds of attendees and as we reached the end those numbers were seven-thousand-something. As more and more unfamiliar faces joined in with us, we all made new friends, too. People from about 80 countries getting together for shop talk and fun.

It was very fitting that we wound up Affiliate Summit West 2020 at Toby Keith’s I Love This Bar and Grill – a beautiful going away party drinking bubbles with all of these true, important friends. That night with the people there is something I will always cherish.

My last Affiliate Summit party

We had some great times, didn’t we?

This year marks an end to those experiences and memories with our people… well, at last for our annual get-togethers in Las Vegas in January/February.

We’ll just have to make other plans in the future to catch up and laugh and cry and have a blast.

I think Jim Morrison said it best about our shared end of an era…

“I don’t know what’s gonna happen, but I wanna have my kicks before the whole shithouse goes up in flames.”

Are You Prepared if There is Another COVID-19 Shutdown?

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The COVID-19 cases are increasing like crazy again and it’s probably inevitable that we will face a second round of lockdowns nationally, or at least in some states.

covid-19 virus lockdown - sad and worried man in medical mask thinking and feeling scared in quarantine following stay at home instructions to contain virus pandemic

The memories are all still fresh of toilet paper, meats, Lysol, masks, and other items disappearing from shelves the last time around.

It’s a good idea to be ready this time in case you’re stuck at home for an extended period of time on a lockdown.

Start now for those essentials that may be out of reach in the very near future. Here is a cheat sheet of things to consider:

Medicine
I am not talking about medicine to treat COVID-19 symptoms but in general. Think about what you need for the seasonal flu, stomach bugs, head colds, migraines, pink eye, and other maladies. Get the medicines you usually have to run to the store for, so you won’t have to go to a lockdown.

Meals and Ingredients
If you are stuck at home the last thing you want to do is consume unhealthy frozen or packaged foods. You want to build up your immunity, not compromise it. You’re better off having ingredients to meal prep and store in your freezer. If you are tight on freezer space, you can get a chest freezer now before they disappear again, too.

Stock Your Pantry
In addition to meal prepping, you should also build up a stock of non-perishable foods you can stock in your pantry. Of course, not all canned goods are healthy, so you need to focus on shelf-stable foods that are nutritious and versatile. Canned meats like tuna or salmon are flexible and can be used in a variety of ways.

Baking Ingredients
People made a run for flour and other baking ingredients the last time around. If you like to bake, get those staples now. Consider whole wheat flour over regular flour to have the benefit of protein and extra fiber.

Laundry and Dish Detergent
I don’t know about your stores, but mine were light on all sorts of detergents the last time. I ran out of laundry detergent and had to search a half dozen stores or more. Get it now and be clean later.

A Bunch of Other Stuff
While you are stuck at home there is a chance you could lose power – be ready. Have batteries on hand, as well as a flashlight, candles, and cell phone chargers, Also, grab an emergency radio that has features such as light and cell phone charger built-in.

Butt Wait… There’s More
Toilet paper is flying off the shelves again. It’s good to have back-ups on hand, but also consider getting a bidet, so you are less reliant on toilet paper.

Are you prepared for another shutdown? Don’t be stressed, be ready.

Have You Flown Since the Pandemic Days Started?

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I am probably somewhat of a unicorn these days because I have flown every month of 2020. I will finish up the year with 40 flights or so.

Shawn at the airport

When I first flew after things were locked down I was pretty nervous – in addition to the mask, I was wearing a face shield and gloves with long sleeves and long pants. I wiped down every surface anywhere close to me with Clorox wipes.

The airports were ghost towns with virtually nothing open, sections of terminals closed off, and few flights. It was tough getting an Uber, too, since so few people were requesting them that many stopped working airports.

After landing, I washed the clothes I flew in right away and showered.

Things have gotten more back to normal over time, but we’re still a long way to go.

One nice thing about the lesser crowds on the flights is that I get free upgrades to first more often, and many airlines are carrying over status through 2021.

A couple of times I’ve gotten the fancy pod seats on United that lay flat. I am in no rush for the flights to end with those seats.

I primarily fly United and most of their lounges aren’t open still, including Austin (grrrrr!).

There is a big one in Newark that is open, but the food selection has changed a lot – now it’s all packaged and pretty uninspired, unless you like Uncrustables.

The lounge bars are cleared of the tables and chairs and there are plastic guards between the travelers and bartenders.

The planes board rear to front, rather than by groups, and that’s probably a more logical method anyway. As each person boards, they receive a sanitized wipe to clean their area and people have been compliant on my flights with keeping their masks on.

I feel safe flying with all of the precautions and it makes it that much easier to avoid crowds having CLEAR and TSA Pre.

You Can Be Healthy During COVID-19

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I see lots of people on social media talking about how they’ve gained weight this year from COVID-19. When the global pandemic hit, I was freaked out and wanted to do whatever I could to avoid catching COVID-19.

In the pre-COVID-19 days, I would go to the gym a few days a week. It wasn’t making a big difference, but it was helping to preserve the status quo.

After we were locked down, I was going a little crazy being homebound and the only thing I could do outside the house for a while was exercise, so I started doing it every day.

At first, it was a half-hour or so a day to get my blood pumping. Then it morphed into 5 miles a day – either walking or intervals of walking and running.

In addition to enjoying the fresh air and change of scenery, I had read that vitamin D was helpful in staying resistant, so being out in the sun each day was a plus.

I also began taking 1,000 mg vitamin C each morning and one gallon of water per day with a motivational water bottle that had times you should drink the water by.

Since I wanted to track my progress along the way I also got a Withings watch, which tracks steps, heartbeat, sleep, etc. It has some similar functionality to an Apple watch, but it looks like a real watch.

I like the Withings brand and have used one of their WiFi-enabled scales for years to track weight loss and gain. This information syncs into their own app and others.

I didn’t stop at exercise and water consumption – I also focused on low-carb foods in the Atkins Diet.

Since I started my COVID-19 exercise plan I have lost around 20 pounds and I am feeling a lot better.

If there is any silver lining from this global pandemic, it’s that it got me to get more healthy and build my immunity to avoid becoming a statistic.

Take Steps to Make Your Home Safer

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Our neighborhoods feel like a safe bubble, but if you get alerts from a Ring doorbell you know there is property crime happening in and around any given area.

That’s inevitable in any city, so it’s a good idea to take some steps to improve your home security and minimize your risk of becoming a police statistic.

While you can’t guarantee you won’t be a victim in the future, you can take precautions to make your home less attractive to burglars.

Here are some steps I’ve taken at my house…

  • Shine a light: I have a couple of motion-activated lights, as well as keeping my front porch light on at night, so there are less dark places for people to creep around.
  • Sound the alarm: I got wired up with a security company and planted the signs and stickers around to let prospective burglars know breaking into my place will be met with an ear-piercing siren and automatic call to the police.
  • Reinforce your doors: a security bar can help fortify the doors to the outside and garage. If somebody is trying to get in, make it as difficult as you can by getting an adjustable door security bar.
  • Locking the gate door: I put a simple padlock on my gate door so entry into the yard is more of a hassle than it’s worth.
  • Big Brother is watching: I have a Ring doorbell, as well as a handful of Google Nest cameras to cover outside areas and let any passersby know they are on camera. I have them inside, too, and there is an option to tie to your phone so the internal cameras can be shut off automatically when your phone is home.
  • Locks your doors: My parents were from a big city, and even with growing up in the suburbs I learned from a young age that you lock the door whenever you come and go. Some people think that’s paranoid. I think it’s a good way to keep uninvited guests from entering my home.
  • Take away their view: I have a camera in my garage and I get notifications when movement is detected. One time I got that notification because a stranger was peeking in my garage door windows to see what I had. Right away I went online and ordered some frosted window film to keep prying eyes off my things.
  • Wag the dog: a barking dog can be a nuisance, but that furry face and noisy snout can also get criminals to think twice about trying to get into your home. My dog ate through some blinds in my front room to show her face more – I was not pleased about the destruction, but happy she likes to show her pretty face to anybody casing the house.

Think about taking these steps to keep your home and family safe and make the burglars know you’re not an easy target.