I’ve been following what Jason Calacanis has had to say since he was publishing the Silicon Alley Reporter back in the 90’s.
Back in February 2008, Jason was a keynote at Affiliate Summit West 2008, and it was a privilege to have him up on the stage.
Anyhow, shortly after that he wrote a blog post titled, “How to save money running a startup (17 really good tips)“, that is maybe the best thing I ever read from him.
I took action on one tip in particular…
Use Google hosted email. $50 or free per user…. how can you beat that?!?! Why screw with an exchange server!?!?
Up until this point, we weren’t using an Exchange server for Affiliate Summit, but we were all using Outlook, and it was a regular hassle with exploding .pst files and stuff.
So, after reading that from Jason, we moved to using what was Google Apps Email (I think) at the time. Now it’s Google Apps for Work.
Not only did it enable me to easily admin all of the email for the company, but with the huge storage capacity, nobody had to delete email to make space anymore. And no more days of lost productivity when .pst files were being repaired.
Plus, Google Apps for Business enables us to collaborate easily through Google Drive and Google Docs, and it’s really helpful to have the shared Calendars. I’d highly suggest making the move to any startup or growing company – it’s so worth the modest cost for the efficiency we’ve gotten out of it.