Shawn Collins' Blog

Affiliate marketing and other stuff from Shawn Collins, co-founder of Affiliate Summit.

Archives for January 2013

Slides from Affiliate Summit West 2013

by

The presentation slides from Affiliate Summit West 2013 have been posted.

2012-08-11 12.06.41

The slides have options to share on Facebook, Google+, LinkedIn, Pinterest, and Twitter. You can also embed them into your own site or blog.

Please share with your friends and colleagues if you enjoy them.

Videos from Affiliate Summit West 2013 will be available in about a month.

Attendees of Affiliate Summit West 2013 who registered with Networking Plus, VIP, or All Access passes will receive an email with access information.

See the slides from Affiliate Summit West 2013 at http://www.slideshare.net/affsum.

Affiliate Summit West 2013 Exhibitor Guide

by

Want to take a sneak peek at the companies exhibiting at Affiliate Summit West 2013 and read descriptions of each?

We’ll be giving you a copy of the Affiliate Summit West 2013 Exhibitor Guide when you check in, but you can read it online now to help you determine who you want to meet at the show and map out your route.

Affiliate Summit West 2012 Meet Market

The Affiliate Summit East 2012 Exhibitor Guide is a listing of all of the companies that are exhibiting at the show, their booth and table numbers, as well as their company descriptions.

You can also see the exhibiting companies, their booth/table numbers, and company descriptions with the interactive scheduling tool for Affiliate Summit West 2013.

You’ll also be getting a copy of FeedFront Magazine when you check-in. If you can’t wait until then, check out the online version of issue 21 of FeedFront Magazine.

See you in Las Vegas.

New Developments in Automated Monetization at Affiliate Summit West 2011

by

This was a conference session titled New Developments in Automated Monetization from Affiliate Summit West 2011, which took place January 9-11, 2011 at Wynn Las Vegas.

Speakers:

  • Kristopher Jones, President & CEO, KBJ Interactive (Moderator)
  • Paul Edmondson, CEO, HubPages
  • James Everingham, CTO, Pixazza
  • Raymond Lyle, President, Viglink.com

Session description: Novel technologies that facilitate sophisticated monetization techniques with minimal skill or time investment have recently risen to prominence. This panel explores how the publisher can benefit.

Experience level: Beginner, Intermediate, Advanced
Target audience: Affiliates/Publishers
Niche/vertical: Content Monetization

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: New Developments in Automated Monetization video

If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.

Social Media Business Etiquette Do’s & Don’ts at Affiliate Summit West 2011

by

This was a conference session titled Social Media Business Etiquette Do’s & Don’ts from Affiliate Summit West 2011, which took place January 9-11, 2011 at Wynn Las Vegas.

Speakers:

  • Nadia Aly, CEO, Digi Talk Labs (Moderator)
  • Kris Krug
  • Marcus Nelson, Director of Social Media, Salesforce.com
  • Mike Whitmore, President, Fresh Consulting

Session description: In the dynamic field of social media, businesses are quickly adapting. From big corporations to startups, this session will get conversation flowing with ideas, best practices, and past experiences.

Experience level: Intermediate, Advanced
Target audience: Other
Niche/vertical: Social Media

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: Social Media Business Etiquette Do’s & Don’ts video

If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.

I Got Issue 21 of FeedFront in the Mail

by

Issue 21 of FeedFront Magazine came in the mail this week. Time to devour the paper version, as long as I can wrestle it from these guard dogs.

Issue 21 of FeedFront

This issue of FeedFront Magazine includes Resolve to Become a Fierce Competitor by Missy Ward, Finding Office Space on Craig’s List by Shawn Collins, Ten Steps to Audit Your Affiliate Program by Sarah Bundy, and the Affiliate Summit West 2013 agenda and speaker bios.

Also, why you should stop building affiliate sites; coupon code compliance; the importance of compelling copy; datafeeds; creative marketing; and more.

If you don’t get FeedFront by mail, issue 21 of FeedFront will also be distributed at Affiliate Summit Meetups and Affiliate Summit West 2013.

Here are the articles for this issue:

  • Editor’s Note by Missy Ward
  • Stop Building Affiliate Sites by Jeremy Palmer
  • Seven Forgotten Things in Your Affiliate Program by Karen Garcia
  • From Affiliate to Manager by Jill Swartwout
  • Coupon Code Compliance in Affiliate Marketing by Andrew McCaffrey
  • Unleash Affiliates: Take Advantage of their Creativity! by Travis Jacobson
  • Ensuring Affiliate Program Success in 2013 by Jamie Birch
  • Finding Office Space on Craig’s List by Shawn Collins
  • Do Coupons Add Value to Your Business? by Blair De Jong
  • Compelling Copy Captures Conversions by Nicholas Cote
  • Maintain Trust by Minimizing Poor User Experience by Bonnie D’Amico Rogers
  • Six Degrees of Affiliate Summit by Shawn Collins
  • Why Mobile Should Be Your Top Priority by Kush Abdulloev
  • Travel Tips for Work at Home Parents by Missy Ward
  • Unique Testing Needed for Each PPC Engine by Alek Flekel
  • Ten Steps to Audit Your Affiliate Program by Sarah Bundy
  • Work Places of Affiliate Marketers by Shawn Collins
  • Boost Your Bottom Line with Valuable Tools by James Thompson
  • Performance Marketing Summit in NYC by Shawn Collins
  • Ring Up the Right Mobile Ad Unit by Jason Spievak
  • Social Media: Context is King by Nathan Smith
  • The 7 Deadly Sins of Datafeeds by Nick Loper
  • Affiliate Marketers Give Back Raises over $86,000 by Missy Ward
  • Methods Affiliates Use to Drive Traffic by Shawn Collins
  • Creative Marketing: Going Beyond Written Content by Heather Romiti
  • Get to Know the Performance Marketing Association by Missy Ward

The issue mailed last week, so it should be hitting mailboxes all over the U.S. any day now (if it hasn’t already).

If you can’t wait to see your copy (or you’re not currently a subscriber), you can download issue 21 of FeedFront.

Free subscription to U.S. addresses at http://feedfront.com/free-subscription.

FTC Prosecution of Affiliates for Advertising Claims at Affiliate Summit West 2011

by

This was a conference session titled FTC Prosecution of Affiliates for Advertising Claims from Affiliate Summit West 2011, which took place January 9-11, 2011 at Wynn Las Vegas.

Speaker:

  • Jeff Ifrah, Partner, Ifrah Law

Session description: The FTC’s focus on prosecuting affiliate networks; lessons from the FTC’s recent case against affiliates, FTC v. Cantkier, et al.; and what this means for you.

Experience level: Intermediate
Target audience: Affiliates/Publishers
Niche/vertical: FTC

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: FTC Prosecution of Affiliates for Advertising Claims video

Slides: FTC Prosecution of Affiliates for Advertising Claims slides

If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.

Affiliate Summit East 2013 Booth and Table Registrations Now Open

by

Registration is now open for Affiliate Summit East 2013 Meet Market tables and booths.

The conference is taking place August 18-20, 2013 at the Pennsylvania Convention Center in Philadelphia.

Affiliate Summit West 2012 Exhibit Hall

Details and pricing are available at the Affiliate Summit East 2013 exhibitors page.

Reach the key affiliate marketing players in this landmark event.

The sponsors at Affiliate Summit West 2013 have the first right of refusal on sponsorships for a period of time after Affiliate Summit West 2013 wraps up.

Meet Market and Exhibit Hall maps coming soon. Book a table or booth now – locations will be selected in the order that companies have registered.

Why Affiliates Should Dominate Local Marketing at Affiliate Summit West 2011

by

This was a conference session titled Why Affiliates Should Dominate Local Marketing from Affiliate Summit West 2011, which took place January 9-11, 2011 at Wynn Las Vegas.

Speaker:

  • Angel Djambazov, OPM, Custom Tailored Marketing

Session description: Local Marketing is projected to be a multi-billion dollar niche. This session will show how innovative affiliates can take advantage of opportunities in this niche in ways that no other channel can.

Experience level: Intermediate, Advanced
Target audience: Affiliates/Publishers
Niche/vertical: Local

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: Why Affiliates Should Dominate Local Marketing video

Slides: Why Affiliates Should Dominate Local Marketing slides

If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.

The ShoeMoney Story by Jeremy Schoemaker

by

Well known Internet marketer Jeremy “Shoemoney” Schoemaker had his autobiography, “Nothing’s Changed But My Change: The ShoeMoney Story“, published today.

DSC_0292

Jeremy is the guy behind the popular Shoemoney.com blog and he’s been a serial entrepreneur for the past decade, as he has launched and sold three successful businesses: AuctionAds, FreeSEOReport, and Fighters.com.

He also founded and is still operates the “Elite Retreat” conference, as well as the “PAR Program”, a fully-automated marketing system for advertisers.

But the successes are only part of his story.

The book is not a guide to making money online, but rather his life journey. I enjoyed reading about his rags to riches, recluse to extrovert, fat to skinny story.

The ShoeMoney Story is a fun, inspiring, quick read in Jeremy’s voice.

Last year, at Affiliate Summit West 2012, Jeremy delivered a keynote where he shared some of his stories, but the book goes deeper into how he became who he is.

MaxBounty purchased hundreds of copies to give out at Affiliate Summit West 2013, so look out for it there, or grab it on Amazon.

Video: Jeremy Schoemaker Keynote at Affiliate Summit West 2012

Google Analytics: Stop Wondering And Start Measuring at Affiliate Summit West 2011

by

This was a conference session titled Google Analytics: Stop Wondering And Start Measuring from Affiliate Summit West 2011, which took place January 9-11, 2011 at Wynn Las Vegas.

Speaker:

  • Joshua Ziering, Owner, Full Speed SEO

Session description: If you use Google Analytics just to see how many people are coming to your site, you’re leaving money on the table. If your site has actionable items, you can extract hugely profitable data from GA.

Experience level: Beginner
Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks
Niche/vertical: Analytics

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: Google Analytics: Stop Wondering And Start Measuring video

Slides: Google Analytics: Stop Wondering And Start Measuring slides

If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.