Shawn Collins' Blog

Affiliate marketing and other stuff from Shawn Collins, co-founder of Affiliate Summit.

Archives for December 2010

Free SEO Report

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Jeremy Schoemaker has created a new service called Free SEO Report, which does what the name says.

The service will take your keyword and domain and compare what you are doing against the top ten in six different search engines, and then it tells you what you should be doing based on those results.

I tried it out and I was impressed with how exhaustive the results were.

Free SEO Report provides an overview, and then reports on your document title, headings (H1, H2, H3), body text, URL, sitemap and robots.txt, meta description, links, HTML Code and page load time, images, and meta keywords.

Try Free SEO Report.


  Get Your Free SEO Report From FreeSEOReport.com!

Website:

 
Keyword:



Ethical Issues in Affiliate Marketing at Affiliate Summit West 2009

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Ethical Issues in Affiliate Marketing panel from Affiliate Summit West 2009, which took place January 11-13, 2009 in Las Vegas, NV.

Speakers:

  • Haiko de Poel, Jr., Managing Partner, dp internet services, LLC DBA ABestWeb (Moderator)
  • Connie Berg, CEO, FlamingoWorld.com, LLC
  • Chuck Hamrick, Affiliate Manager, affiliateCREW.com
  • Brian Littleton, President / CEO, ShareASale.com
  • Alex Brutin, VP Business Development, FreeCause

There are two sides to ethical issues in affiliate marketing, and we will entertain audience questions for a panel of industry leaders.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

HasOffers Provides Tracking Software Pro Bono to Non-Profit

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HasOffers is helping non-profit organization, SeeYourImpact, build their affiliate program on a pro bono basis.

The affiliate program is focused on referring new donors to SeeYourImpact.org.

SeeYourImpact.org is a a micro-giving platform for global 501c(3)s.

I am not sure if other networks provide similar offers to non-profits, but the arrangement from HasOffers is the first I’ve seen.

More details at http://www.hasoffers.com/news/affiliate-network-for-non-profit-seeyourimpact.

Beyond Customer Acquisition: Opportunities Affiliates Can Bring at Affiliate Summit West 2009

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Beyond Customer Acquisition: Opportunities Affiliates Can Bring presentation from Affiliate Summit West 2009, which took place January 11-13, 2009 in Las Vegas, NV.

Speaker:

  • Angel Djambazov, OPM, Custom Tailored Marketing

Session highlights examples where merchant/affiliate collaboration sparked tremendous growth including improving overall site conversion; identifying hot product trends; and translating online success into offline retail sales.

Slides: Beyond Customer Acquisition: Opportunities Affiliates Can Bring

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Developing The Right Merchant Mindset

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Developing The Right Merchant Mindset presentation from Affiliate Summit West 2009, which took place January 11-13, 2009 in Las Vegas, NV.

Speaker:

  • Andy Rodriguez, President, Andy Rodriguez Consulting Inc

Affiliate programs don’t run well on auto pilot. Many merchants start down the road of affiliate marketing because they heard or read somewhere how profitable it could be.

Slides from this session are available at http://www.slideshare.net/affsum/affiliate-marketing-basics-for-merchants

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Does Everybody Hate Gurus?

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I was just reading a blog post from Jim Kukral, “Our Love/Hate Relationship with Gurus,” and it got me thinking about the gurus of Internet marketing.

It seems there are three camps: gurus, their target audience, and people who see “gurus” in a negative light.

Jim points out in his post that the definition of a guru is a positive one, so why don’t people like them?

I think it’s probably that the scam stories are so common. Just recently, there was a news story about “guru” Matt Harward.

According to the channel 3 news in Phoenix, AZ, “roughly 300 people worldwide signed up for about a $1,000 each” to learn Internet marketing secrets from Harward, and he didn’t deliver.

ppc.bz, The Salty Droid, and members of Wicked Fire weighed in on Matt Harward, too.

What do you think of online gurus? Share your thoughts in Jim’s short, anonymous survey.

Automating Websites and PPC Management at Affiliate Summit West 2009

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Automating Websites and PPC Management presentation from Affiliate Summit West 2009, which took place January 11-13, 2009 in Las Vegas, NV.

Speaker:

  • John Hasson, President, JAH Media, LLC

Learn advanced concepts for automating daily website tasks (such as downloading stats, uploading changes, etc.) without access to an API.

Slides: Automating Websites and PPC Management

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Advertise on ShoeMoney’s Chest at Affiliate Summit West 2011

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Jeremy “ShoeMoney” Schoemaker is running a charity auction for one company to put their logo on his chest during Affiliate Summit West 2011.

Proceeds of this auction will benefit Team Affiliate Marketers Give Back for the Avon Walk for Breast Cancer in the Rocky Mountains in June 2011.

Jeremy will wear the shirt of the winning bidder for all three days of Affiliate Summit, so this good karma opportunity comes with lots of exposure.

In addition to all of the in-person exposure, Jeremy will be in lots of photos and videos. Bid on eBay for the ShoeMoney auction.

He has run this sort of auction three times previously and raised over $30,000. Help your company AND help fight breast cancer!

More details at http://www.shoemoney.com/2010/12/10/affiliate-summit-west-2011-t-shirt-auction-for-charity/.

The Ultimate Pitching Guide

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The Ultimate Pitching Guide panel from Affiliate Summit West 2009, which took place January 11-13, 2009 in Las Vegas, NV.

Speakers:

Experts share their best (and most outrageous) secrets for getting attention from merchants, media and the masses. You’ll learn the tips, tricks and techniques to get the attention you seek.

More details on Affiliate Summit at http://www.affiliatesummit.com/

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: The Ultimate Pitching Guide

Performance on the Horizon for Two Buy.at founders

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Malcolm Cowley and Paul Fellows, two of the founders of buy.at, have started up the Performance Horizon Group.

The new venture is launching Performance Mash, an affiliate management system, as well as Leadsbox, a lead generation platform.

Performance Horizon Group currently has a team of 12 people and they recently secured investment from venture capital company, DN Capital.

More details at http://www.performancehorizon.com/ and follow them on Twitter @prfhn.