Affiliates were asked “How many affiliate programs are you currently promoting?” for the 2013 Affiliate Summit AffStat Report.
The most popular response, at 47.1%, was that affiliates are promoting 1-10 affiliate programs.
Then there were 16.3% working with 11-20 programs, and 14.4% who are currently promoting 21-50 affiliate programs.
The percentages of affiliate programs promoted continue to decrease as the amounts of affiliate programs increase until the 301+ level. At that point 12.4% of affiliates are promoting that many affiliate programs.
I suspect a great deal of those are coupon, deal, rebate, etc. sites.
In my case, I’d fall into the 21-50 group for actively promoting, though I have relationships with more than 100 affiliate programs.
More than sixteen-hundred affiliates were surveyed on their methods, preferences, and strategies for the 2013 Affiliate Summit AffStat Report.
More details on AffStat at AffStat.com.