This was a conference session titled Mobile Marketing Campaign Optimization from Affiliate Summit East 2011, which took place August 21-23, 2011 in New York City.
- Gregg Stewart, VP, New Media Platforms, Neverblue
Session description:
The mobile revolution is changing the face of online marketing. What does it take to be successful as a mobile publisher and what are the keys to a successful mobile marketing campaign?
Experience level: Intermediate
Target audience: Affiliates/Publishers, Merchants/Advertisers
Niche/vertical: Mobile Publishing
Session video:
Mobile Marketing Campaign Optimization video
Session slides:
Mobile Marketing Campaign Optimization slides
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.
If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.