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Archives for November 2018

Swimming with Sharks: Should a Publisher be an Advertiser? from Affiliate Summit West 2017

November 13, 2018 by Shawn Collins

This was a conference session titled Swimming with Sharks: Should a Publisher be an Advertiser? at Affiliate Summit West 2017, which took place January 15-17, 2017 at the Paris Las Vegas Hotel.

Suresh Dakshina at Affiliate Summit West 2017

Session speaker:

  • Suresh Dakshina, President, Chargeback Gurus

Session description:
Publishers get paid for traffic, while advertisers make money while they sleep. Learn more about running your own offers.

Experience Level: Intermediate
Target Audience: Affiliate/Publisher, Merchant/Advertiser
Niche/Vertical: Profit

Slides: Swimming with Sharks: Should a Publisher be an Advertiser?

If you liked this video, be sure to register for the next Affiliate Summit.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

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Filed Under: Affiliate Summit

Mixing TV, Radio, Social & Affiliate to Drive Profits from Affiliate Summit West 2017

November 9, 2018 by Shawn Collins

This was a conference session titled Mixing TV, Radio, Social & Affiliate to Drive Profits at Affiliate Summit West 2017, which took place January 15-17, 2017 at the Paris Las Vegas Hotel.

Marty Fahncke at Affiliate Summit West 2017

Session speaker:

  • Marty Fahncke, Chief Marketing Officer, Barton Publishing

Session description:
Multi-channel/Multi-Media: How to combine TV, radio, search, social and affiliate marketing (and a little controversy) to reach every prospect in every medium and generate massive profits for all.

Experience Level: Advanced
Target Audience: Merchant/Advertiser
Niche/Vertical: Multi-Channel

Slides: Mixing TV, Radio, Social & Affiliate to Drive Profits

If you liked this video, be sure to register for the next Affiliate Summit.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

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Filed Under: Affiliate Summit

Persuasion and Negotiation in the Affiliate Marketplace from Affiliate Summit West 2017

November 8, 2018 by Shawn Collins

This was a conference session titled Persuasion and Negotiation in the Affiliate Marketplace at Affiliate Summit West 2017, which took place January 15-17, 2017 at the Paris Las Vegas Hotel.

Shaughn O’Neill at Affiliate Summit West 2017

Session speaker:

  • Shaughn O’Neill, Strategic Account Manager, AffiliateManager.com

Session description:
Learn tools and tips for negotiating win-win deals in the affiliate space from an award-winning OPM. Whether you’re a merchant, affiliate, or an agency, you’ll find valuable information.

Experience Level: Intermediate
Target Audience: Affiliate/Publisher, Merchant/Advertiser
Niche/Vertical: Negotiation

Slides: Persuasion and Negotiation in the Affiliate Marketplace

If you liked this video, be sure to register for the next Affiliate Summit.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

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Filed Under: Affiliate Summit

Import/Export – The New Frontier of Internet Marketing from Affiliate Summit West 2017

November 7, 2018 by Shawn Collins

This was a conference session titled Import/Export – The New Frontier of Internet Marketing at Affiliate Summit West 2017, which took place January 15-17, 2017 at the Paris Las Vegas Hotel.

John Monarch at Affiliate Summit West 2017

Session speaker:

  • John Monarch, CEO, Direct Outbound

Session description:
Many affiliates are moving to launching their own stores, products, and more. Learn about importing product from overseas, dealing with customs, exporting, and more.

Experience Level: Intermediate
Target Audience: Merchant/Advertiser
Niche/Vertical: Products

Slides: Import/Export – The New Frontier of Internet Marketing

If you liked this video, be sure to register for the next Affiliate Summit.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

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Filed Under: Affiliate Summit

Use Passive User Tests To Improve Your Conversion Rates from Affiliate Summit West 2017

November 6, 2018 by Shawn Collins

This was a conference session titled Use Passive User Tests To Improve Your Conversion Rates at Affiliate Summit West 2017, which took place January 15-17, 2017 at the Paris Las Vegas Hotel.

Justin Rondeau at Affiliate Summit West 2017

Session speaker:

  • Justin Rondeau, Director of Optimization, DigitalMarketer

Session description:
Passive user testing is the best way to get info about users in the wild. You’ll learn what makes this type of test powerful, how to get this valuable info, & exactly how it can improve conversions.

Experience Level: Intermediate
Target Audience: Merchant/Advertiser
Niche/Vertical: Optimization

Slides: Use Passive User Tests To Improve Your Conversion Rates

If you liked this video, be sure to register for the next Affiliate Summit.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

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Filed Under: Affiliate Summit

How to Promote Affiliate Products Without Risking a Dime from Affiliate Summit West 2017

November 5, 2018 by Shawn Collins

This was a conference session titled How to Promote Affiliate Products Without Risking a Dime at Affiliate Summit West 2017, which took place January 15-17, 2017 at the Paris Las Vegas Hotel.

Russell Brunson at Affiliate Summit West 2017

Session speaker:

  • Russell Brunson, CEO, ClickFunnels

Session description:
Tired of losing money promoting affiliate products. I will share our 3 favorite affiliate funnels that will help you profitably promote any affiliate’s product without ever risking a dime of your own money.

Experience Level: Intermediate
Target Audience: Affiliate/Publisher, Merchant/Advertiser
Niche/Vertical: Online Sales Funnels

Slides: How to Promote Affiliate Products Without Risking a Dime

If you liked this video, be sure to register for the next Affiliate Summit.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

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Filed Under: Affiliate Summit

Heather Havenwood on People Watching, Bodybuilding, and ACL as a VIP

November 2, 2018 by Shawn Collins

Heather Havenwood, CEO of LIKE A BOSS Digital Media, joined me to chat on my podcast, This is Affiliate Marketing with Shawn Collins.

Heather Havenwood

I wanted to learn more about the real Heather, so I asked her a variety of questions I figured she had not been asked in previous interviews.

Topics included…

  • Why she got a Bachelors in Applied Science
  • People watching at the Whole Foods in downtown Austin
  • Being a Dallas Cowboys fan
  • Her books on dating for men
  • Becoming a bodybuilder
  • Scoring VIP for ACL this year

Links from this episode

  • Heather on Facebook
  • Heather on LinkedIn
  • Heather on Twitter
  • Heather on Instagram
  • HeatherHavenwood.com

If you enjoyed this episode of This is Affiliate Marketing with Shawn Collins, please share it.

This is Affiliate Marketing with Shawn Collins is focused on the people behind the affiliate management/OPM companies, advertisers/merchants, affiliates/publishers, and affiliate networks.

On each episode, Shawn interviews a new guest related to the industry, so you can learn more about the people of affiliate marketing.

After all, affiliate marketing is about the people; not the companies.

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Filed Under: Affiliate Resources

Asian Affiliate Market: How to Crack the Billion Dollar Nut from Affiliate Summit West 2017

November 1, 2018 by Shawn Collins

This was a conference session titled Asian Affiliate Market: How to Crack the Billion Dollar Nut at Affiliate Summit West 2017, which took place January 15-17, 2017 at the Paris Las Vegas Hotel.

Max Pepe at Affiliate Summit West 2017

Session speaker:

  • Max Pepe, Global Business Development & Marketing Director, Mozoo

Session description:
The Asia-Pacific (APAC) region has been experiencing tremendous growth within digital and affiliate marketing in the past years. Let’s look at the market, and successful case studies.

Experience Level: Intermediate
Target Audience: Affiliate/Publisher, Merchant/Advertiser, Network
Niche/Vertical: APAC

Slides: Asian Affiliate Market: How to Crack the Billion Dollar Nut

If you liked this video, be sure to register for the next Affiliate Summit.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

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Filed Under: Affiliate Summit

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