Shawn Collins' Blog

Affiliate marketing and other stuff from Shawn Collins, co-founder of Affiliate Summit.

Archives for July 2013

Big Q2 2013 for Rakuten LinkShare

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Rakuten LinkShare has announced they’ve had continued growth for the second quarter of 2013.

Rakuten LinkShareThe affiliate network spans the United States, Canada, the United Kingdom, Japan, and Australia.

Highlights of Q2 included:

  • An increase in same store sales in the U.S. by 30 percent year-over-year.
  • An increase in same store sales in the U.K. by 44 percent year-over-year.
  • An increase in same store sales in Canada by 31 percent year-over-year.

New advertisers that have joined the affiliate network include Orbitz, in the U.S.; River Island, Cook Trading Limited, and Country Attire in the UK; L’Occitane in Canada; and Atterley Road and Ferrari Store in Australia.

Also, as part of their Google Affiliate Network Migration Program, advertisers that have joined the Rakuten LinkShare network in the second quarter include Orbitz Worldwide and Cheaptickets.com.

Register for Affiliate Summit East 2013 Now and Pay Later

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Affiliate Summit East 2013 passes can now be registered with a Bill Me Later option.

PayPal Bill Me LaterWith this option, you can register now and pay later when you use PayPal as your payment method.

Bill Me Later is a PayPal service that allows you to register with no payments and no interest, as long as you are paid in full in 6 months.

Simply choose Bill Me Later when you check out with PayPal during the Affiliate Summit registration process.

Register now for Affiliate Summit East 2013.

I Got Issue 23 of FeedFront in the Mail

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Issue 23 of FeedFront Magazine came in the mail to me this past Saturday.

Shawn Collins with issue 23 of FeedFront magazineThis issue of FeedFront Magazine includes Let Structure Set You Free by Missy Ward, Networking for Introverts at Affiliate Summit by Shawn Collins, Five Benefits of Responsive Web Design by Rehan Zaidi, and the agenda for Affiliate Summit East 2013.

Also, there are articles on lead generation, email marketing, Google Affiliate Network migration, Google Ads, coupon affiliates, Google Schema, API’s, outsourcing to Fiverr, podcasting, and more.

If you don’t get FeedFront by mail, issue 23 of FeedFront will also be distributed at Affiliate Summit East 2013 and Affiliate Summit Meetups this summer.

Here are the articles for this issue:

  • Let Structure Set You Free by Missy Ward
  • Lead Generation: Monetizing More Than Just Clicks by Bret Grow
  • 5 Reasons You Need Email Marketing by Jennifer Myers Ward
  • Google Affiliate Network Merchants: 7 Post-Migration Tips by Dennis Consorte
  • Breathe New Life into Old Blog Content by Brittany Berger
  • Are Google Ads Stealing Affiliate Revenue? by Wesley Brandi
  • Online to Offline: The Performance Marketing Standard by Jonathan Treiber
  • Unlocking the Value of Coupon Affiliates by Jillian McGary
  • Attracting High Quality Affiliates by David Ford
  • Networking for Introverts at Affiliate Summit by Shawn Collins
  • Crossing the Affiliate Marketing Divide by Travis Jacobson
  • Google Schema Tool Learns About Your Site by Jonathan Goodman
  • API Opportunities Within Affiliate Marketing by Joris Toonders
  • Giving Your CTRs a Boost by Nicholas Cote
  • 5 Ways I’ve Outsourced Work to Fiverr.com by Shawn Collins
  • 6 Tips for Accelerating Affiliate Revenue by Cristian Miculi
  • Married to Affiliate Marketing Wendy by Kam Marcy
  • 5 Keys to Long-Term Affiliate Success by Lauren Doyle
  • How Affiliate Conversion Rates Prove Affiliate Value by Robert Glazer
  • Working Your Accounts Deep Instead of Wide by Karen McMahon
  • 9 Reasons to Launch Your Own Podcast by Chad Deckard
  • Private Label Programs vs. Affiliate Programs by Shefali Mamak
  • The ABC’s of Recruitment by Kim Salvino
  • Don’t SPAM Your Affiliates: CRM Done Right by Debbie Bookstaber
  • The Importance of Placing and Testing Pixels by Bryant Hussey
  • 5 Benefits of Responsive Web Design by Rehan Zaidi
  • Running Your Contest on a Shoestring Budget Corey Post
  • A Shout Out to Affiliate Summit First-Timers by Wade Tonkin
  • Post Google Affiliate Network: Compliance Issues by Kipling Holland
  • 5 Practical Ways to Increase Affiliate Conversion by Geno Prussakov

The issue mailed last week, so it should be hitting mailboxes all over the U.S. any day now (if it hasn’t already).

If you can’t wait to see your copy (or you’re not currently a subscriber), you can download issue 23 of FeedFront.

Free subscription to U.S. addresses at http://feedfront.com/free-subscription.

Social Games: The Next Big Opportunity at Affiliate Summit East 2011

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This was a conference session titled Social Games: The Next Big Opportunity from Affiliate Summit East 2011, which took place August 21-23, 2011 in New York City.

Affiliate Summit East 2011Session speaker:

  • Alex Rampell, CEO, TrialPay

Session description:

Facebook games are the largest affiliate opportunity. Learn how to successfully leverage this rapidly growing channel and tap into the billions spent on virtual goods using examples from big brands.

Experience level: Beginner
Target audience: Merchants/Advertisers
Niche/vertical: Facebook

Session video:

Social Games: The Next Big Opportunity video

Session slides:

Social Games: The Next Big Opportunity slides

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.

Should I Go To Affiliate Summit East 2013?

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If you want an unparalleled marathon of performance marketing education and networking, you should register for Affiliate Summit East 2013, taking place August 18-20, 2013 in Philadelphia.

Affiliate Summit East 2013The conference includes three days with hundreds of exhibitors – the top advertisers, merchants, technology providers, and networks.

The networking goes on day and night during the conference with opportunities during 19 hours of exhibits, lots of networking parties, multiple catered meals, and the nearly two dozen roundtables.

Plus, there are more than 80 members of the Affiliate Summit speaker faculty, and over 35 hours of content in educational sessions covering the latest trends and information on affiliate management, attribution, blogging, fraud, legal, mobile, multi-channel, SEO, social media, UGC, video, WordPress, and more.

There are also multiple keynotes at Affiliate Summit East 2013:

Affiliate Summit was founded by Missy Ward and Shawn Collins in 2003 for the purpose of providing educational sessions on the latest industry issues and fostering a productive networking environment for affiliate marketers.

Affiliate Summit East 2013 is close to selling out – don’t wait too long to try and register, or you could miss out.

Video: Highlights from Affiliate Summit West 2013

Networking, Cheesesteaks and Busta Rhymes on the Monday of Affiliate Summit East 2013

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http://youtu.be/QsFQCRABwKs

The Affiliate Ball has secured legendary superstar Busta Rhymes to perform during Affiliate Summit East 2013.

Affiliate BallThere will be a VIP hour from 9:00 pm until 10:00 pm on August 19th at the Whisper Club with regular doors opening at 10:00 pm.

AdSupply will be sponsoring this VIP networking hour and will be serving Philly cheesesteaks from Tony Luke’s (featured on the TV show “Man vs Food”).

Be sure to ask the sponsors of this party for this special networking pass.

The Affiliate Ball will be giving out 20 VIP hour passes. Like Affiliate Ball on Facebook for a chance to get one of these passes.

Also, the AFFY Awards will be back to salute a few industry veterans for their outstanding industry achievements. This party is all about turning the spotlight back on the real superstars of our industry.

Be sure to RSVP for the Affiliate Ball. Passes will be emailed a week before the show or you can stop by the Affiliate Ball Meet Market table to pick them up in person.

The main sponsors are SocietyInvite and OasisAds, with AdSupply as a Gold level sponsor. Other sponsors include SellHealth, CallPixels and TrustedRevenue.

Only a few sponsorship’s and reserved tables remain. All sponsorship’s include lots of VIP hour passes.

If you or your company are interested in securing a sponsorship, contact Darren Blatt at info (at) affiliateball.com or visit AffiliateBall.com for more information.

Affiliate Summit East 2013 Booths are Sold Out

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All Affiliate Summit East 2013 booths are now sold out. We’re compiling an Affiliate Summit East 2013 Booth Waitlist for companies interested in exhibiting.

Affiliate Summit booths are sold outAffiliate Summit East 2013 is taking place August 18-20, 2013 at the Pennsylvania Convention Center in Philadelphia, PA.

This three day conference included an exhibit hall with affiliate merchants, vendors, and networks, as well as multiple tracks of educational sessions covering the latest trends and information from affiliate marketing experts.

The Meet Market sold out last week, and there is a waitlist there, as well.

There are a limited number of sponsorships still available.

Get on the Affiliate Summit East 2013 Booth Waitlist.

50 People Who Just Won Passes to Affiliate Summit East 2013

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We recently ran a contest to give away 50 Networking Plus passes to Affiliate Summit East 2013, and the winners have been selected.

Congratulations to the winners of the free Affiliate Summit passesThe Networking Plus passes sell for $549 and they include admission to the Meet Market, exhibit hall, and keynotes; some educational sessions throughout the conference; and access to all recorded session videos.

Winners have all been notified. Here is a list of the lucky 50 people…

  • Steve Adams
  • JJ Alan
  • Mia Brown
  • Carey Buck
  • MF Calhoun
  • Robert Campos
  • William Carberry
  • Sue Caskey
  • Blaine Cline
  • Michael Colfin
  • Anita Decker
  • Larua Eder
  • Nancy Eder
  • Andrea Finestrauss
  • James Flint
  • Greg Gallagher
  • Tom Giannelli
  • Kristyn Golier
  • Wioleta Gramek
  • Matthew Guerra
  • Leon Gurevich
  • Judith Hunter
  • Craig Johnson
  • Jarod Karns
  • Dave Katz
  • Derek Kenner
  • Christian Kleiner
  • Jan Knop
  • Debra Kology
  • Robert Kottke
  • Cecilia Lane
  • Steve Lapa
  • Lisa Melvin
  • Natalie Moreno
  • Erin Pecchia
  • Stephen Perry
  • Jason Silverglate
  • Jeremy Snapp
  • Marty Steele
  • Silver Stoltsen
  • Gary Stratton
  • Julie Sutherland
  • Matthew Topham
  • Owen Vahey
  • Jack Weiss
  • Rhonda Wenner
  • Danielle Willett
  • Stephen Wyjadka
  • Robert Zadra
  • Aliaa Zulkifi

If your name is listed below and you haven’t heard from us, yet, with a registration code, please contact us and we will resend it.

Affiliate Nexus Tax Law Battle Might Go to the U.S. Supreme Court

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Amazon and Overstock have filed an application to petition the US Supreme Court to hear their case against the state of New York, challenging its affiliate nexus tax law, according to the Performance Marketing Association (PMA).

JustitiaAmazon and Overstock lost their appeal in New York courts after a 4+ year legal battle.

The PMA states that this likely indicates Amazon and Overstock have lost faith in the chances of the Marketplace Fairness Act (MFA).

The MFA federal legislation recently passed by the Senate, but got stuck in the House.

Passage of the MFA would have made existing affiliate nexus tax laws moot.

This would have resulted in advertisers being able to reinstate the nearly 100,000 affiliate marketers who were previously booted in the 12 states where these laws have passed.

Amazon and Overstock have retained Ted Olson, the attorney who recently won the legalization of gay marriage in front of the Supreme Court.

Stay tuned.

Affiliate Summit East 2013 Selling Out

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Affiliate Summit East 2013 is on schedule to sell out in early to mid August, based on sales patterns of past Affiliate Summits.

The creepiest sad clown stock art I could findDon’t be a sad clown who has to experience the conference vicariously through social media.

This will be the biggest Affiliate Summit East to date with more than 4,000 affiliate marketers attending.

There are already more than 1,125 companies registered so far. Check out the list on the main Affiliate Summit East 2013 page.

Affiliate Summit East 2013, the premier affiliate marketing conference, is taking place August 18-20, 2013 in Philadelphia.

Affiliate Summit will feature an exhibit hall and Meet Market with hundreds of booths and tables. There are a limited number of sponsorships still available.