I’ve had lots of folks ask me how many affiliates attended Affiliate Summit this time around. A quick check of the attendee statistics revealed the following:
- Affiliates – 23%
- Merchant / Advertiser – 31%
- Affiliate Network / Advertising Network / CPA Network – 34%
- Vendor – 5%
- Staff – 1%
- Press – 2%
- Service Provider – 4%
The affiliate number is actually higher than the number of attendees identifying themselves as such, as CPA networks act in both an affiliate and merchant role.