This was a conference session titled Protecting Big Brands: Compliance Lessons for Everyone at Affiliate Summit East 2016, which took place July 31st through August 2nd, 2016 at the New York Marriott Marquis.
- Sean Geraghty, Director of Customer Success, Advisory Services, Invoca
Pay-per-call isn’t a set-it-and-forget-it game. Sure your campaigns will work, but if you want to grow your pay-per-call program, and your business, you’ve got to optimize, adjust, and improve.
Experience Level: Beginner
Target Audience: Affiliate/Publisher
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Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.