This was a conference session titled Improve ROI with Call Performance Marketing from Affiliate Summit East 2011, which took place August 21-23, 2011 in New York City.
Session speakers:
- Rob Duva, Chief Operating Officer, RingRevenue (Moderator)
- Don Batsford, Jr., Partner, 31 Media
- Jeremy Siders, Partner, Web Ink LLC
- Dan Sweeney, Director, Media Services, Commission Junction
Session description:
Learn how search marketers are improving ROI with Call Performance Marketing. Hear tips and tricks, case studies and what you can do to improve the ROI of your search spending.
Experience level: Intermediate
Target audience: Affiliates/Publishers
Niche/vertical: Call Performance Marketing
Session slides:
Improve ROI with Call Performance Marketing slides
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.
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