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Goodbye Keyword Optimization, Hello Topical Optimization from Affiliate Summit West 2017

November 19, 2018 by Shawn Collins

This was a conference session titled Goodbye Keyword Optimization, Hello Topical Optimization at Affiliate Summit West 2017, which took place January 15-17, 2017 at the Paris Las Vegas Hotel.

Stoney deGeyter at Affiliate Summit West 2017

Session speaker:

  • Stoney deGeyter, CEO, Pole Position Marketing

Session description:
Keyword research continues to be a vital part of digital marketing, but it’s now about building topical authority. Learn how to achieve search engine dominance one topic at a time.

Experience Level: Beginner
Target Audience: Merchant/Advertiser
Niche/Vertical: SEO

Slides: Goodbye Keyword Optimization, Hello Topical Optimization

If you liked this video, be sure to register for the next Affiliate Summit.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

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