Q: We have a superior product in the golf industry… a product that is a proven success. But we are getting out-marketed on all fronts via Internet and affiliate marketing via inferior products. I would like you to recommend an affiliate management company that can take us to the top.
A: I can’t really recommend a single company, because OPM’s (outsourced program managers) are not a one size fits all sort of deal.
Certain affiliate program management companies tend to focus on certain affiliate networks, and I am not sure which network(s) you are in.
Also, some OPM’s focus on a particular niche, and the price points can vary wildly, too. Your budget will dictate which management company is the best fit for you.
I would suggest going to AffiliateBuyersGuide.com (note: this is run by Affiliate Summit, where I am a co-founder). What we’ve done these is to organize dozens of companies that offer affiliate management services in the Outsourced Program Managers section.
Then, just go about contacting the companies with information on your budget, services desired, expectations, etc.
Also, be sure to ask if they have other clients in your vertical. This could aid you in affiliate recruiting.
Be sure to perform due diligence on the companies you’re seriously considering. You don’t want to deal with a contract and an inexperienced crew, so check the references, ask around, and interview them.