This was a conference session titled Recognizing Performance Occurring Higher in the Funnel at Affiliate Summit East 2016, which took place July 31st through August 2nd, 2016 at the New York Marriott Marquis.
- Rachel Honoway, CEO, FMTC
Performance events are happening higher in the funnel than the sale and lead activities that most affiliate marketers focus on. Learn the trickle down value of these early-funnel activities.
Experience Level: Advanced
Target Audience: Merchant/Advertiser, Network
If you liked this video, be sure to register for the next Affiliate Summit.
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.