Recently, the Federal Trade Commission issued an approved set of final rules modifying the CAN-SPAM Act of 2003.
The FTC’s final rules provide marketers with a set of regulations that address some of CAN-SPAM’s biggest challenges, and, more importantly, the regulations align some of the Act’s provisions with industry reality.
If you are emailing, you are required to understand the regulations and, where applicable, modify practices to conform to the new CAN-SPAM requirements that go into effect on July 7th, 2008.
The Email Sender & Provider Coalition (ESPC) and UnsubCentral have teamed up to help marketers discover the information needed to successfully navigate the new CAN-SPAM rule provisions.
Date: Tuesday, June 10
Time: 2PM EST/11AM PST
Duration: 45 Minutes
Some things you will learn on this call:
- How to clearly interpret the new regulations
- How the new rules affect your daily business
- How the new rules will apply to different scenarios
- What you need to know to avoid legal issues