This was a conference session titled RevShare Management Principles: Growth Through Balance at Affiliate Summit West 2017, which took place January 15-17, 2017 at the Paris Las Vegas Hotel.
- Greg Hoffman, President and CEO, Apogee
Understanding how affiliates promote your brand is the first step toward finding balance and profitable growth in your program. Once you know, you can reorganize and execute a winning strategy.
Experience Level: Intermediate
Target Audience: Merchant/Advertiser
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Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.