Affiliates were asked “When signing up for an affiliate program, do you read the affiliate agreement?” for the 2011 Affiliate Summit AffStat Report.
Fifty-three percent of affiliates responded “always” for this survey question.
This should be of great concern to affiliate managers that nearly half of affiliates sometimes, rarely, or never read affiliate agreements.
Over fourteen-hundred affiliates were surveyed on their methods, preferences, and strategies for the 2011 Affiliate Summit AffStat Report.
More details on AffStat at http://affstat.com/.