Affiliate marketing thrives on valuable data, such as lead gen, email marketing and campaign results/statistics. Privacy, data and security issues are critical today, especially in an industry where valuable data is a competitive advantage.
Slides from this session are available at http://www.slideshare.net/affsum/managing-privacy-maximizing-data-in-affiliate-marketing-alan-chapell and http://www.slideshare.net/affsum/managing-privacy-maximizing-data-in-affiliate-marketing-gary-kibel
More details on Affiliate Summit at http://www.affiliatesummit.com/
Note: the company(ies) and position(s) listed above were current as of the time of the conference. Some of this information may have changed since then.
If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.