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LinkShare Revokes Award from TheDesktopShopper.com

October 5, 2004 by Shawn Collins

“LinkShare, one of the Web’s largest affiliate networks, recently awarded–and then revoked–a $15,000 prize based on increases in revenue to a company accused of using spyware.

On Sept. 22, LinkShare awarded TheDesktopShopper.com a quarterly Titanium Award, which goes to the affiliate that increased its revenue by the highest percentage over the same quarter the previous year.

But, after other affiliates complained on the advertising/affiliate marketing chat site ABestWeb that TheDesktopShopper.com had been blacklisted by several watchdog watch sites, LinkShare revoked TheDesktopShopper.com’s award. However, as many affiliates were quick to point out, this is the second time LinkShare has given its Titanium Award to an affiliate believed to use suspect practices.”

Visit http://www.mediapost.com/dtls_dsp_news.cfm?newsID=272087 for the complete article.

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