Lead Generation: Driving the Future of e-Commerce presentation from Affiliate Summit East 2009, which took place August 9-11, 2009 in New York, NY.
- Russ Pechman, Vice President, Lead Generation, LinkShare
Lead Generation allows publishers to add a whole new revenue stream to their repertoire. It not only provides quality control, but allows the publisher to predict commissions.
Slides from this session are available at http://www.slideshare.net/affsum/lead-generation-driving-the-future-of-e-commerce-russ-pechman
More details on Affiliate Summit at http://www.affiliatesummit.com/
Note: the company(ies) and position(s) listed above were current as of the time of the conference. Some of this information may have changed since then.
Video: Lead Generation: Driving the Future of e-Commerce
If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.