- Russ Pechman, Vice President, Lead Generation, LinkShare
Lead Generation allows publishers to add a whole new revenue stream to their repertoire. It not only provides quality control, but allows the publisher to predict commissions.
Slides from this session are available at http://www.slideshare.net/affsum/lead-generation-driving-the-future-of-e-commerce-russ-pechman
More details on Affiliate Summit at http://www.affiliatesummit.com/
Note: the company(ies) and position(s) listed above were current as of the time of the conference. Some of this information may have changed since then.
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