IncrediMail has announced that Google has re-instated their AdSense account.
Last week, it was reported that Google closed the IncrediMail AdSense account without explanation, and their stock subsequently dropped by 40%.
Google and IncrediMail are now co-operating with the goal of resolving any remaining compliance issues, if any.
In 2006 and 2007, the Company’s search revenues derived from the Google AdSense Online program made a significant contribution to the Company’s results. Although recent events will have a negative impact on the Company’s first quarter 2008 search-generated revenues, the Company believes that search-generated revenues will continue to be a significant driver of its results, and remains committed to increasing its co-operations with Google and other search companies.
“We are pleased to be able to resolve this set-back so quickly and in such a positive way,” said Yaron Adler, IncrediMail’s CEO. “Google’s co-operation in re-instating our account, together with the feedback we’ve received from other search engine companies, makes us more optimistic than ever regarding the potential of the search business to drive our results, validating our long-term growth strategies.”
Since the announcement that IncrediMail and Google are back together, IncrediMail Ltd (MAIL) stock has been bouncing back, despite an otherwise bear market.
IncrediMail’s CEO, Yaron Adler, came on the Affiliate Thing show today to chat about the reinstatement with Google AdSense.