HARO (Help a Reporter Out), a free service from Peter Shankman that links up reporters and sources, has been acquired by Vocus, Inc.
According to the HARO site, the service has “published more than 75,000 journalist queries, has facilitated nearly 7,500,000 media pitches, and has marketed and promoted close to 1,500 brands to the media, small businesses and consumers” since it was founded in 2008.
Last summer, Peter Shankman was a keynote at Affiliate Summit East 2010, where he gave an entertaining talk about HARO and shared lots of entertaining stories and advice. Read the transcript from Peter Shankman’s keynote.
You can see video of Peter Shankman’s keynote on YouTube and hear audio of Peter Shankman’s keynote on GeekCast.fm.