Gary Vaynerchuk, star of Wine Library TV and Director of Operations at Wine Library in Springfield, NJ, will keynote Affiliate Summit 2009 West.
Gary’s love affair with wine began at a young age when he started reading Robert Parker and Wine Advocate and blossomed over the years as he traveled around the world to various wine-producing regions (his wife remains blissfully unaware of this affair).
But it troubled Gary to observe the stuffiness of the industry-conceited sommeliers, snobby shopkeepers unwilling (or unable) to educate their consumers, and seemingly mystical conventions all combine to make wine seem intimidating to the uninitiated. Wine Library TV seeks to change all that.
Aimed at anyone interested in truly learning about wine, from beginners to experts, young (above 21 of course) to old, Gary and the WLTV community embrace the notion that wine can be enjoyed by all.
In each episode, Gary tastes wines on the fly-it is unrehearsed, unscripted, and off-the-cuff. As Gary likes to say, he shoots from the hip, but always from the heart.
Affiliate Summit 2009 West is taking place January 11-13, 2009 at the Rio All-Suite Hotel & Casino in Las Vegas.