eBay Web Services for Affiliates presentation from Affiliate Summit East 2006, which took place July 9-11, 2006 in Orlando, FL.
- Alan Lewis, Technical Evangelist, eBay
As excitement around affiliate programs grows, people are constantly looking to increase the effectiveness of their offerings.
eBay has taken affiliate needs seriously and has opened their platform in ways that allow affiliates to successfully leverage the popularity of eBay.
Specifically, the eBay Developers Program allows people to join the Affiliate Tier, which gives members access to eBay’s API to create more powerful solutions that enrich their already robust business models.
In fact, the APIs can help create innovative solutions for any of the primary business models leveraged by the most successful affiliates including paid search and content sites.
Alan Lewis, Technical Evangelist with the eBay Developers Program, will help explain how affiliates can easily incorporate and utilize eBay’s API into their existing programs.
In addition, Lewis will show how affiliates who have joined the Developers Program have been able to earn greater commissions by retrieving real-time price and product information for all of eBay’s listings, optimizing search marketing practices with access to product details, and through access to other important resources.
By combining the benefits of the Affiliate and Developer Programs, eBay is putting the full force of the company’s technological resources in the hands of affiliates. Lewis will demonstrate how being an affiliate member of the eBay Developers Program can give a competitive advantage by helping keep costs low using reliable, scalable technology.
Affiliates can also learn how to expand into new, untapped markets through leveraging the eBay marketplace and moving quickly through development and testing with Developers Program resources.
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.