Q: Do affiliates have an advocate? I feel that advertisers and networks egregiously take advantage of publishers and I want to know if we have any recourse.
A: I guess in days past in affiliate marketing the promise of the networks was to be an impartial middleman if there were any disputes between affiliates and merchants.
But I guess, in your experience, the networks and merchants have colluded against you? If that’s the case, it’s certainly a shame.
How about turning to the Performance Marketing Association (PMA) to see if they could advocate on your behalf?
According to the PMA site…
“The PMA’s mission is to champion and protect accountable performance marketing. Our main goals are:
- To promote the growth of the industry,
- Help model standards and best-practices and
- Advocate on behalf of the businesses that comprise the performance marketing industry”
I think it would be worth the effort to go to the PMA to see if there is some way they could help you.