Day two of Affiliate Summit East 2010 started off with the keynote address from Frank Luntz, author of one of my favorite books, Words That Work.
I was really looking forward to this talk and it didn’t disappoint with facts, figures, examples, and ideas for molding a message.
After the keynote, Frank Luntz signed copies of his books for an hour.
The exhibit hall also opened on the morning of day two of Affiliate Summit East 2010, and there was a nice flow of affiliate marketers throughout the two floors of the area.
Breakout sessions during the day covered a wide array of topics, including Facebook, Google slaps, legal issues, SEO, social media, and the Android platform.
Below is Jeremy Schoemaker speaking about Facebook to a capacity crowd.
There were a number of other networking and educational events throughout the day, such as the Affiliate Showcase, Vertical Exchange, and Ask the Experts roundtables.
Check out my Affiliate Summit East 2010 photos.