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Cute, Ruthless Lead Collection Technique

September 5, 2009 by Shawn Collins

There was a flyer stuffed in my mailbox last night. Well actually, two flyers stapled together.

It was a personalized marketing effort from a couple of girls who are 10 years old who have a startup in the neighborhood – a dog walking business.

dog-walking-1

dog-walking-2

The pitch was a little rough – why would they add in by hand that they are “10 years old”? Is that really a big selling point? Maybe there are some 9 year old competitors about to launch an ad campaign?

But also, they’re both classmates of my oldest daughter, and they’re apparently trying to swoop in and take one of her jobs. Harsh.

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