I just got the new book, Crush It!: Why NOW Is the Time to Cash In on Your Passion by Gary Vaynerchuk, in the mail yesterday. I pre-ordered it a while back and was glad to see it came ahead of the posted release date.
Anyway, I really enjoyed the book. It’s a quick read of a little less than 150 pages. Typically, I’ll take a while to read a book, because I sneak in 5 pages here and there, but I liked this so much that I knocked it out in a day.
Crush It is a sort of inspirational/business read and Gary Vaynerchuk goes through the steps to turn your passion into a successful business.
I could see this book being a catalyst for lots of people that hate what they’re doing, but just don’t have clarity about what they could be doing.
In addition to the chapters in the book, I thought it was cool that Gary included “Five Ideas I Won’t Get to — They’re Yours” as Appendix B. One that sticks out to me is an idea Gary mentioned back in January 2008 at Affiliate Summit – a scrappy, homemade version of ESPN SportsCenter online.