This was a conference session titled Bringing an In-Store Experience, Online from Affiliate Summit East 2012, which took place August 12-14, 2012 in New York City at the Hilton New York.
- Melissa Salas, Director of Marketing, Buy.com
Buy from people, not the internet. While some may see e-commerce as a straightforward vending machine-like experience, Rakuten's Buy.com believes in making the shopping experience more entertaining.
Experience level: Intermediate, Advanced
Target audience: Affiliates/Publishers
Niche/vertical: Social shopping
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.
If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.