There’s a battle going on in New Jersey among a couple wine sellers who have an Internet presence.
On one hand, there is Gary Vaynerchuk, the star of Wine Library TV and Director of Operations at Wine Library in Springfield, NJ.
Gary Vaynerchuk is something of an Internet celebrity with his popular wine vlog, which has garnered him notice on Late Night with Conan O’Brien, the Ellen Degeneres Show, and lots of other places.
He’s also active on Twitter, has a Facebook app, and he’s put out hundreds of entertaining and informative videos.
I first learned about Wine Library TV when I was driving home on Route 78 West in New Jersey from the Newark Airport. He was advertising his show on a billboard.
So yesterday, I’m driving the same route as I returned from Affiliate Summit London, and I briefly see a billboard with the URL, GarysWine.com.
I did a quick double take and noticed that it wasn’t Gary V in the picture.
When I got home, I looked up this other Gary, and what do you know? He’s doing video on wine, too. He got Garyswinevideo.com back in May (or Gary Swine Video, according to DomainTools.com). So far, he has put up five videos.
Nice production and information, but Gary Fisch is no Gary V. I don’t see the Vayniacs becoming Fisch-heads. We want wine-o-tainment.
On another note, neither of the Gary’s have an affiliate program for their retail sites. Come on, guys!