Q: I’m wondering if I have the basic concept or plan of affiliate marketing right? This is my understanding to date.
- Choose a concept or market to build a site for.
- Do Keywords research to determine if there is a market for the topic you choose.
- Find ways to monetize your site concept, through affiliate links, Adsense, or paid ads from other merchants or advertisers.
- Buy a template or design your own.
- Build content with the content designed for your visitors and also for the search engines to rank high.
- Promote your site through: a) the Search Engines b) Pay per click advertising c) Email or newsletter about your site concept d) Paid ads in targeted ezines of other merchants e) banner ads. f) offline advertising in magazines or newspapers or anywhere else you may find targeted visitors.
Am I missing any parts or have I got it all messed up?
A: That explains it pretty well for a content site. It’s important that you have unique, compelling content that is written for your visitors, and not for Google.
If you create quality content, the visitors will come AND it will get spidered. But if you try to cater too much to the search engines with an abundance of keywords, then the visitors that hit your site will be turned off by the content and not come back.
Bear in mind that content sites are just one way to participate in affiliate marketing.
Affiliates come in all flavors, including sites based on coupons, rebates, rewards, comparison shopping, etc.
Also, affiliates utilize pay per click search arbitrage to drive traffic through their affiliate links, send solo emails and niche newsletters, as well as data feeds and web services to promote companies.