How can I find an affiliate manager and how it works? I heard it is good idea to have an affiliate manager for your site. What do you think and what is your advice?
It’s definitely important to have an affiliate manager running your affiliate program. If you launch an affiliate program and intend for it to run on auto-pilot (as too many companies do), you’ll find out fast that an affiliate program with no affiliate manager is as good an no affiliate program at all.
Anyhow, as far as finding an affiliate manager, one option is to post your job in the Affiliate Manager Job Center.
And you could try the conventional employee search sites like HotJobs or Monster.com. Craig’s List is another place to try and recruit an affiliate manager.
Chances are that some or all of your competitors have an affiliate program, too. Try contacting the affiliate manager to recruit them from a competitors program to your own.
If you just cannot seem to find a suitable candidate, you should consider outsourcing the affiliate management to an agency. Check out the Consultants area in the affiliate marketing category of DMOZ for some companies to contact.