Loyalty Affiliates: Loyal Allies or Evildoers, a session presented by W. Kimathi Marangu at Affiliate Summit East 2006, is now available to watch on video.
W. Kimathi Marangu is EVP Business Development and Co-founder of Mall Networks, a firm that enhances loyalty programs through eCommerce partnerships. Clients include NASCAR and Major League Baseball.
Mr. Marangu is an online loyalty marketing veteran, having served as VP and GM eCommerce at Schoolpop, and Director of Business Development at ShoppingList.com before that. Kimathi began his career as an investment banker at Morgan Stanley and J.P. Morgan.
Kimathi received his A.B. in Economics from Vassar College and his M.B.A. from Stanford. He is President of the Stanford Business School Alumni Association and a member of the Dean’s Advisory Council.