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Affiliate Program Case Studies: Strategies and Practices

October 23, 2011 by Shawn Collins

Affiliate Program Case Studies: Strategies and Practices panel from Affiliate Summit West 2010, which took place January 17-19, 2010 in Las Vegas, NV.

Speakers:

  • Melanie Seery, President, Affiliate Advocacy (Moderator)
  • Karen Garcia, Partner & Co-Founder, GTO Management
  • Kristen Grace, Affiliate Marketing Manager, BuyCostumes.com
  • Jon Nunez, Affiliate Manager, Football Fanatics

Discussion of what it takes for a retailer to get their affiliate channel to the next level. Multiple merchant case studies reveal and illustrate strategies and practices that attract affiliates

More details on Affiliate Summit at http://www.affiliatesummit.com/

Note: the company(ies) and position(s) listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: Affiliate Program Case Studies: Strategies and Practices

If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.

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Filed Under: Affiliate Managers, Affiliate Summit

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