Q: Besides PPC, what are some other ways to promote affiliate products?
A: PPC is sort of in a league of it’s own, since it is a method for being an affiliate where you don’t have to have an audience or following.
With PPC, you can jump in and have an instant impact on your affiliate commissions with sales or leads.
There are many other way to promote affiliate links, but they ere more hands on and slower to build. Then again, other affiliate types carry a lower financial risk, too.
The most common example is to build a content site or blog around an area that interests you, or else a topic that is popular at the moment.
You could also build a coupon site or loyalty site based on product data feeds.
One area that parallels PPC in some ways is email. You could go out and rent email lists for a certain target audience, so that doesn’t require the lead time of an affiliate site.
Additionally, some affiliates are leveraging Web 2.0 tools and concepts to push out their affiliate activity. There are ways you can harness Twitter and video to market your links.
And mobile is a growing area for affiliate marketers.
Essentially, any way that you can market online, you can use that technique as an affiliate.