This was a conference session titled If You Track It, They Will Come: Tracking Multi-Device Users at Affiliate Summit East 2016, which took place July 31st through August 2nd, 2016 at the New York Marriott Marquis.
- Ernie St. Gelais, CTO, LinkConnector
4 in 10 purchases involve multiple devices or channels. Is your program/network equipped to track affiliate conversions in a rapidly evolving, multi-device era? Turn this challenge into opportunity.
Experience Level: Intermediate
Target Audience: Affiliate/Publisher
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Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.