Skimlinks‘ 18,000+ merchants generated roughly $30 million dollars of e-commerce sales in December 2011, and the company has stated they are seeing tremendous growth in text monetization.
Skimlinks has shared some e-commerce trends from data in their network that they expect to see continue in 2012.
- Discovery Sites driving e-Commerce
- Rewarding Intent Generation will become paramount
- Brand budgets will further shift into scalable CPA models
- “Smart Content Monetization” will go mainstream
They will be covering these items in more detail on the coming weeks on the Skimlinks blog.