Affiliates were asked “Do you typically promote products and services geared towards consumers or businesses?” for the 2013 Affiliate Summit AffStat Report.
The results revealed that few affiliates, just 1.3%, are solely focused on B2B (business to business).
However, nearly a third (29.7%) are promoting both B2B and B2C (business to consumer) products and services.
This could be an interesting opportunity for affiliates looking to focus on B2B niches.
More than sixteen-hundred affiliates were surveyed on their methods, preferences, and strategies for the 2013 Affiliate Summit AffStat Report.
More details on AffStat at AffStat.com.